The Macarthur History Collective, a loose informal alliance, formed by local history organisations, aims to foster collaboration among groups to preserve and promote regional heritage. Initiated after a successful meeting on July 19, 2026, its focus is to share resources, tackle common challenges, and engage younger audiences, enhancing community history efforts across the Macarthur region
Tag: Macarthur region
Historian writes about McWings: storytelling as effective marketing.
The McDonald's McWings campaign creatively utilizes historians as storytellers to establish authenticity and emotional connections with consumers. By intertwining historical references and narratives, McDonald's aims to engage audiences while reinforcing its marketing strategy, showcasing its historical impact on the food industry and its cultural significance in regions like Macarthur.
Share this:
Share this:
Macarthur regional newspaper history
The story of hard-bitten local newspaper identities and their publications has been told in a recent article published in British academic journal Media History. Local author and historian Ian Willis details the travails of local reporters, printers, owners, and others who made the news across the region for over 140 years.
Share this:
Share this:
Sydney’s urban sprawl invades the Macarthur region
Urban sprawl has invaded the Macarthur region. It is re-run of the planning policies of the 1970s.
